Good to Catch up with Business Owners we worked with 25 Years ago and some of which we are still working with in 2018 [ngg src=”galleries” ids=”1″ display=”basic_slideshow”] How it all began… When I first set Shelton Associates up, 25 years ago, interestingly-enough, my first client ended up being the taxi driver who drove me[…]
Let’s face it, the World Cup has been great! How could we not enjoy it? England have been winning, the sun has been shining, we like the England players again and there is a definite ‘feel good’ factor throughout the country. It’s almost hard to believe, but do you remember not so[…]
Your Marketing Budget will depend entirely on what you want to achieve with your business over the next few years…. When setting a Marketing Budget, most companies I visit seem to go through a process of looking at what they did last year and ‘tweaking it a bit’ up or down depending on circumstances. Alternatively,[…]
There are 7 stages to developing a Marketing Plan. Just follow these stages and you will develop your own professional Marketing Plan for your business. As a professional Marketing Consultant, I find that typically around 90% of the new clients I go into don’t already have a Marketing Plan-and even some of those that say[…]
Marketing Plan Essentials: The Proven 7 Stage System to Develop Your Own Marketing Plan – Available on Amazon The Essential 7 Stage System for creating an effective MARKETING PLAN. One of the main things many SMEs have in common is that they recognise the importance of having a Marketing Plan, but very few of them[…]
We run LinkedIn In company Workshops all over the country and one of the things we tell people not to do is to ask people to connect when using the LinkedIn App. This is because you cannot personalise the request to connect like you can on a PC. Well, that has all changed! […]
Linkedin is a very powerful Marketing tool for Business Owners/Managers like you. When using Linkedin frequently you may occasionally forget who you have sent a connection request to. You may not remember if they have already accepted your request or you may want to cancel a connection request. – This short blog will show you how to[…]
Monitoring your Facebook page’s progress is extremely Important When you are logged into Facebook click on your Facebook Business page. At the top of the page click on ‘Insights’ next to Notifications. This shows the more advanced stats of your page from every status you have posted, how many people have seen that post[…]
Generate ongoing leads and enquiries for your business using Social Media platforms – LinkedIn, Facebook, Twitter, Email, Landing Pages Are you new to social media completely, or have dabbled at it but not getting the results you need? If so, then our practical In company Lead Generation Workshops and follow on support are[…]
None of us should be cold calling these days! LinkedIn takes all the hard work out of sales. The professional social platform is now an extremely powerful tool for identifying prospects, establishing a relationship with them, and organising appointments. If you are in a business to business to industry then LinkedIn is a must. You[…]
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